Interview Questions
PURE Property Management
Social Media Marketing Associate

Which social media platform do you think best suits property management marketing and why?
Facebook and Instagram are best for property management marketing.
Facebook: great for local targeting, community groups, event promotion, and longer posts with links.
Instagram: highly visual, perfect for showcasing properties, virtual tours, and using reels/stories to boost reach. Together, they balance visual appeal + local reach, which is key in property management.
PURE Property Management
Social Media Marketing Associate

How would you increase engagement on a social media page with low interaction?
Post consistently, use eye-catching visuals, engage directly with followers (replies, polls, questions), leverage trending/relevant content, use proper hashtags, collaborate with others, and analyze insights to adjust strategy.