I’m most excited for Thanksgiving break because it’s a chance to reset after midterms, spend time with family and friends, and recharge before finals. It also feels like a meaningful pause during a busy semester.

I find TikTok to be the most effective platform for beauty content because it allows products to go viral quickly through authentic, short-form videos and real-time wear tests. Instagram is also very effective for beauty because of Reels and Stories, which are great for polished visuals, tutorials, and building brand trust. YouTube is valuable for longer form content like in depth reviews and routines, but TikTok and Instagram currently drive the fastest engagement and discovery for beauty brands.

I’d film a day-in-the-life style video during finals week, starting with a GRWM using SACHEU products in the morning, then checking in throughout the day during studying, classes, and late night exam prep. I’d include real time check-ins, close up shots, and honest reactions to show how the makeup holds up through stress, long hours, and little sleep, making the content feel genuine and relatable.