I haven’t worked at an activation before, but I’ve attended many, so I understand what makes the attendee experience feel exciting and memorable. I can use that perspective to make sure others feel the same energy at an Uber Eats activation. I’ve also tabled often with my campus organizations, which has taught me how to engage students, start conversations, and promote a brand effectively.

To engage a crowd and promote Uber Eats effectively, I would focus on creating excitement and making the brand feel approachable. Since most students already know about Uber Eats but may not have tried it, I would emphasize the experience by highlighting fun features of the food truck and showing how easy and convenient the service is. I would use an enthusiastic, conversational tone to draw people in, hand out flyers with clear promotions, and encourage them to scan QR codes or download the app right on the spot. My goal would be to make it feel less like a promotion and more like a must-try campus experience that everyone wants to be part of.

No, I am 20.