D
She/Her/Hers
Dana
I'm a recent graduate from UCLA with a major in Economics and a minor in Korean. I'm interested in Marketing and Communications, and hope to pursue it in the field of tech.
I'm a recent graduate from UCLA with a major in Economics and a minor in Korean. I'm interested in Marketing and Communications, and hope to pursue it in the field of tech.
About Me
Class of 2022
San Francisco, CA, USA
Interests
Social media
Marketing
Digital marketing
Interview Questions
Beyond Meat
Brand Marketing Intern
How can a brand differentiate themselves in the market across their competitors, and what is a brand that does this well today?
Brands can focus on values that millennials and Gen Z-ers appreciate, such as inclusivity and sustainability. An example that comes to mind is the underwear brand Parade. Their brand embraces diversity in size and gender, unlike a majority of underwear brands that only market towards the 'society ideal'. They also focus heavily on sustainability, which gives consumers an added incentive to purchase from them especially if they are trying to be carbon-conscious and environmentally-friendly with their purchases.
Beyond Meat
Advisory Panelist
Describe your food/beverage choices if any are plant-based.
I try to limit my meat consumption to one meal a day and always choose almond/oat milk for dairy alternatives.
I also eat plant-based meats sometimes