To get the drink out there both on and off campus, I’d start by working with student organizations that throw 21+ events, especially Greek life or athletic celebrations, so the beverage can be featured as a fun signature drink. Off campus, I’d reach out to local bars, lounges, and event spaces to do tasting nights or themed parties with the drink as the highlight. I’d also talk to nearby liquor stores about stocking it and maybe doing weekend tastings. On the promo side, I’d use social media, especially TikTok and Instagram to create content, build hype, and work with local influencers or well known students. And to make it feel exclusive, I’d use apps like DoorList to host invite only launch events or pop-ups that create word of mouth buzz.

Yes, I’m actively involved in several campus organizations. I’m a proud member of my sorority, Zeta Phi Beta Sorority, Inc., and I serve as the Vice President of the National Pan-Hellenic Council. I’m also involved with the Caribbean Student Association and stay connected with the athletic department through my work and interests. Being part of these groups has really helped me build community and make a meaningful impact on campus.

Yes I am!