Absolutely, I have experience with campaign reporting, especially through my doctoral studies, where I’ve analyzed outreach effectiveness, engagement metrics, and strategic messaging outcomes. I understand how to track performance across platforms, interpret data to refine content strategy, and present insights in a way that supports both creative growth and brand goals. Let me know if you'd like help drafting a sample report or outlining KPIs for your next campaign...I’m all in!

I like creating short-form content that blends storytelling, strategy, and soul. From faith-filled morning routines to witty mom-life moments, I craft videos that feel real, relatable, and uplifting, whether it’s scripting TikToks, writing voiceovers, or designing series like “Coffee Before Chaos” or “Get Ready With Grace.” I’ve developed content that connects deeply with niche audiences, and I’m passionate about turning everyday life into scroll-stopping inspiration.

1. “Push-Ups Before Praise” Concept: You’re jolted awake by the Erly alarm. Groggy but determined, you roll out of bed and drop for push-ups. As you finish, you say, “This is the day the Lord has made…” and smile as the alarm shuts off. Style: Voiceover narration + real-time footage Caption: “Faith and fitness before coffee? Erly said yes. #PushUpPraise #ErlyApp” 2. “Mom Life: No Snooze Allowed” Concept: The alarm goes off while you're still in bed. You whisper, “If I don’t do these push-ups, I’m gonna miss school drop-off.” You record yourself doing the task, the app confirms, and you rush off with your kids. Style: POV + humorous voiceover Caption: “Erly don’t care if you’re a tired mama. You gotta earn that silence 💪 #MomOnAMission” 3. “Affirmation Activation” Concept: Alarm blares. You sit up, look into the camera, and say: “I am strong. I am called. I am ready.” The app confirms, alarm shuts off, and you transition into your morning routine with a smile. Style: Aesthetic morning light + soft music + affirmation overlay Caption: “Speak life before sunrise. Erly makes sure I do. #FaithInMotion #ErlyWakeUp”