I would bring DAISE onto campus by sponsoring the different clubs at SDSU. I am closely connected to multiple clubs because I have different friends who are members or executive members of different clubs. Some clubs that I would target specifically are health or wellness, women’s groups, or fashion and beauty clubs/organizations. I would get in contact with a club executive member to discuss sponsoring one of their meetings or events. Members would have the chance to receive small samples or enter a raffle from Daise. I would also encourage members to be part of the Daise community by signing up for the email newsletter or following us on Daise socials.

I would also host different tabling events throughout the year in high traffic areas by offering some goodies at the table, having sweet drinks to hand out, and having a Polaroid/digital camera to capture and give every student who stops at our table a fun experience. Ensuring that even while they are in line to get their goodies, they can still have fun and be part of the Daise experience. I could also ask a couple of the students fun questions about their personality for Daise Socials. This would be creating a space for the students to feel seen and special, enforcing the idea that the Daise brand is a positive, uplifting, and unique experience. This experience is not only in person but also an experience that aligns with how people feel when they use Daise products.

With both the club visits and college pop-ups, we would successfully create a hashtag for Daise being at a college campus or being used by college students. The hashtag could be #daiseatSDSU #beautymeetsuniversity #funbeautyatsdsu. Ambassadors would be able to promote Daise and how they are a brand that cares about being fun and accessible to college students.

Lastly, I would partner with other ambassadors, dermatology students, estheticians, or brand reps to host educational workshops talking about Fragrance 101, Skincare 101, etc. At these workshops, I would offer product samples or discounts at the end.

I am someone who has multiple connections on my campus. It would be an amazing opportunity for me to be a great connection to my peers and their clubs by becoming part of the Daise community as a brand ambassador.

Yes I am a part of San Diego State University's American Marketing Association. Not only am I a member but I am also part of the executive board as the Vice President of Consulting. My role is to oversee a team of 12 directors, increase awareness of the consulting program in AMA, to provide general body members with the opportunity to gain marketing experience with one of the six small businesses that need assistance with their marketing goals.

I do not have that many followers on my socials