At my campus club, our events team resisted switching from paper signups to a free QR check‑in app, worried about drop‑offs. I ran a 2‑week pilot at a low‑risk meeting, showed it cut check‑in time from 18 minutes to 6 and captured 42 percent more emails, then shared a one‑page setup guide, and the team adopted it for all events that semester.

Research their business, decision makers, and current pain points, Meet in person, listen first, map needs to specific, low‑risk pilot or promo