Interview Questions
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Marketing Coordinator

Can you provide an example of a successful integrated marketing campaign you were involved in?
As part of the Marcus Graham Project, I helped lead an integrated marketing campaign for Patrón Tequila focused on sustainability during Earth Day in Atlanta. Our team developed a concept highlighting eco-friendly practices, sourced a venue, coordinated brand materials, and executed a live event activation. I contributed as the art director, designing visuals across digital, print, and event signage. The campaign blended social media, experiential marketing, and community engagement. The client (Bacardi USA) was so impressed they featured it in their internal communications as a best-practice case study.
Home From College
Marketing Coordinator

How do you stay updated on current marketing trends and best practices?
I follow industry leaders via Linkedin, their email newsletters, and their social media channels. For software based trends, I follow various youtube channels, and find commonalities on what seems to be the direction of a particular industry.