Interview Questions
Caff Off
Matcha Taster

What aspects of matcha are you most interested in exploring during this tasting experience?
I’m most interested in exploring the flavor profile of the matcha—its balance between sweetness, bitterness, and umami. I’d also love to experience its aroma, texture when whisked, and how smoothly it blends with water or milk alternatives. Additionally, I’m curious about the energizing effects without caffeine and how it compares to regular matcha in terms of taste and overall experience.
Ello Products
Summer UGC Creator for Ello Products

What is your strategy and approach making content for a brand like ours?
My strategy and approach for creating content for a brand like Ello Products is focused on authenticity, creativity, and audience engagement. I aim to create visually appealing and relatable videos that highlight the product’s key features—in this case, the 100% leakproof Oasis Tumbler—in real-life summer scenarios where hydration matters most. I prioritize storytelling that connects emotionally with viewers, showing how the product fits naturally into their lifestyle, whether they’re relaxing by the pool or adventuring outdoors. I also focus on clear, simple messages and engaging visuals that encourage sharing and interaction, helping build brand loyalty and awareness. Additionally, I’m always open to feedback and ready to adapt content to match your brand’s voice and marketing goals, ensuring each piece supports your campaign effectively.
Ello Products
Summer UGC Creator for Ello Products

What are 2 content ideas you have for ello?
1. Summer Hydration Adventure Short clips of a summer day where you take the Oasis Tumbler everywhere: at the beach, biking, picnic, and even around town. Show how it makes your life easier and keeps you hydrated while being active and on the go, with bright, happy, vacation vibes. 🎬 Include a scene pouring water from the tumbler to clearly show it’s leakproof — maybe near a pool or on the sand for visual impact. 2. Poolside Chill & Hydrate A relaxing video of you chilling by the pool, reading a book or listening to music, with the Oasis Tumbler beside you. Highlight the product’s colors and design, and end with a toast with friends, emphasizing how important hydration is during summer, even when you’re relaxing. 🎬 Add a short voice-over or on-screen text saying: “Stay cool, stay hydrated with Oasis – 100% leakproof for all your summer vibes.”