I'd lean into playful, tongue-in-cheek content that makes the “no short kings” angle feel lighthearted rather than harsh. For example, quick skits or text-over-video clips poking fun at everyday “tall people perks” — like reaching the top shelf, taking group photos without tiptoeing, or the classic “she wore heels and he’s still taller.” I’d pair that with trending audios and relatable scenarios young professionals would laugh at after work.

The key is to keep it fun, confident, and meme-worthy so people share it, while also showing that the app isn’t just about height—it’s about creating a dating experience that feels aspirational and a little exclusive. By mixing humor, relatability, and trending formats, the content would stand out while still appealing to the right audience.

Honestly, TikTok and Instagram feel like the strongest platforms for dating content right now. TikTok is unbeatable for reach—trending sounds and quick skits can blow up overnight, and dating themes naturally fit into that short, funny, and relatable format. Instagram works well for keeping an audience engaged long-term with reels, stories, and memes that spark conversations. Both platforms thrive on shareable, relatable content, which is exactly what dating topics are about. Overall, I think TikTok works best for effective dating content.

I’d focus on creating content that feels relatable, aspirational, and a little playful, since young professionals want something that speaks to both their lifestyle and their sense of humor. That could mean short videos highlighting dating trends, lighthearted skits about height preferences, or text-over-video content that mixes dating tips with trending audio. I’d also use storytelling—like scenarios young professionals can relate to after work or on weekends-so the content feels authentic. The goal is to stay trendy but also make people feel like, “This could be me