Interview Questions
Nonfiction Research
Cultural Online Research
What's the best thing you've eaten in the past year?
Kyochon Fried Chicken
Nonfiction Research
Cultural Online Research
What's the best thing you've read in the past year?
Everything I Never Told You by Celeste Ng
Vacation Inc.
Influencer Strategy
What is the most creative gifting initiative you've seen a brand execute?
With sunscreen, it is also good to give gifts that will encourage them to use the sunscreen more. To merge more with the expanding storefronts, maybe add a bucket hat and a towel in the gift box, which can encourage more outdoor activities. Thus, more opportunities to use Vacation sunscreen. Additionally, it would be good to add a moisturizer that pairs well with the sunscreen, which influencers can use the combination as part of their make-up routine.

