She Biology Skincare
Content Creator
What does authenticity mean to you?
Something natural and not conniving. It's about being transparent and sincere when interacting with others. The company should be consistent above everything else and take a customer-centric approach.
She Biology Skincare
Content Creator
How do you create FOMO and social proof?
Introduce limited-time promotions, exclusive deals, or product launches. Collaborate with influencers who align well with the brand. Encourage customers to share their experience both by reviewing and making videos including the products on Instagram and Tik Tok (maybe by introducing some sort of incentive).
She Biology Skincare
Content Creator
If a customer left a negative review how would you respond?
Thank the customer for providing feedback and apologise for the product not meeting their expectations, then direct them to the customer support team which would hope to resolve the matter in a way which removes the negative review from the company's profile.