Yes, I’m able to receive and store refrigerated products as part of this role.

One successful experience I’ve had connecting with influencers was during my time at WX, where I supported digital marketing initiatives for wine brands. I worked closely with the team behind Bread & Butter Wines, gaining hands-on experience executing influencer and paid media strategies at a higher level—learning how messaging, targeting, and creative direction come together to drive brand growth. Separately, I led influencer sourcing for True Myth Wines, identifying and building seeding lists of micro- and mid-tier influencers across the country who aligned with the brand’s look and ethos. I handled outreach and coordination, resulting in organic product placements, high-quality UGC, and strong engagement. By researching each influencer’s content style and audience, I ensured our approach felt personalized and on-brand—ultimately helping expand awareness in key markets and build long-term brand affinity. Additionally, during my time as Vice President of Membership at Kappa Kappa Gamma, I led content creation and execution for brand partnerships with Poppi and Cali Water. I organized wellness-focused activations and styled social content that seamlessly integrated these CPG products into the lifestyle and routines of our chapter. These efforts not only drove product trial but also created meaningful brand touchpoints that felt aspirational and authentic to the college audience.

As someone who balances academics, internships, Greek life, and a busy fitness schedule, I understand the need for fast, nourishing options that don’t compromise on quality. I regularly attend CorePower, pilates studios, and group fitness classes around Boulder—places packed with students who care about wellness but don’t always have time to prep a full meal. MUSH is exactly what they’re looking for: high-quality, clean, and convenient. To reach core consumers, I’d tap into those natural communities—bringing MUSH to the spaces where wellness-minded students already are. Whether it's post-class samplings outside workout studios, collaborating with fitness instructors on giveaways, or co-hosting events with student orgs, my goal would be to make MUSH a part of people’s everyday routines. As a former Vice President of Membership for Kappa Kappa Gamma, I also know how to build community and drive engagement across campus. I’d use that network to bring MUSH into Greek life—through chapter wellness events, recruitment week kits, or Sunday reset routines.

I’d approach athletes by speaking their language: clean fuel that keeps up with their training and recovery needs. From club sports to D1 teams, I’d seed MUSH to athletic leaders and trainers, highlight its functional benefits, and encourage real testimonials. Many student-athletes are influencers in their own right, and with the right seeding list and messaging, MUSH can quickly become a staple in their lockers and routines. Between my fitness network, marketing background, and deep roots in campus life, I’m excited to help position MUSH as more than just a product—it’s a lifestyle students can rally around.