Interview Questions
Research Partners Group
Research Partner: Athletic Wear Superfans

Do you have their app downloaded?
Yes, I have the Alo, Aerie, Free People, and Lululemon apps all downloaded. I did this because I find I can often receive special offers, particularly free shipping, if I order through the app.
Research Partners Group
Research Partner: Athletic Wear Superfans

Of your favorite brand from (Alo, Adidas, Hoka, and Athleta) do you follow them on social?
Yes, I follow all these brands on social media. Alo's Instagram is currently my favorite because of the luxurious aesthetic. As a close second, I believe that Free People does a fantastic job marketing their activewear on their Instagram due to their use of the Reels function.
Research Partners Group
Research Partner: Athletic Wear Superfans

Which of these brands are you a fan of, subscribe to emails ,etc? (Hoka, Athleta, Alo, Adidas). And why are they your favorite?
Alo, Lululemon, and Aerie have been my favorites for years. As a freshman at the University of South Carolina, I enjoy attending yoga, cycle classes, and pickleball practice every week. I love to sport tank tops, sports bras, leggings and workout dresses for these activities. I constantly find myself spending the extra money on unique athleisure because on my campus it is considered highly fashionable. Having cute workout clothes motivates me to move my body and live a healthy lifestyle. Additionally, I have worked as a summer camp counselor for five years, and I find that these three brands offer quality clothes paired with an exceptional customer service experience that makes me want to come back and purchase from them time and time again.