Interview Questions
Fazit Beauty
Trade/Retail Marketing Associate

do you have experience analyzing sales data?
Yes, I do have experience analyzing sales data. In my marketing internship at the American Management Association, I regularly reviewed performance metrics for email campaigns, landing pages, and course enrollments. I would look at trends in engagement and conversions, break down which audiences were responding best, and share those insights with the sales team so they could adjust their outreach. This helped us align marketing and sales efforts and focus on the programs that were gaining the most traction. In my commercial real estate role, I also worked with sales data more directly. I tracked lead activity, followed up based on client interest levels, and monitored which property types or locations generated the highest conversion rates. Using that information helped me prioritize warm leads, adjust my pitch, and understand what offerings were driving results. Overall, I’m comfortable digging into numbers, identifying patterns, and using data to guide decisions. I may not be a data analyst, but I’m very confident using sales and marketing performance data to optimize strategy and improve outcomes.
Fazit Beauty
Trade/Retail Marketing Associate

Describe your experience collaborating with sales teams.
During my marketing internship at the American Management Association, I collaborated closely with the sales team on a daily basis. A big part of my role involved understanding what programs and courses they were prioritizing so I could support them with the right marketing materials and messaging. I regularly shared campaign performance updates, upcoming promotions, and content they could use in their outreach, and in return they kept me informed about what prospects were asking for and which industries were responding best. That collaboration helped me adjust our marketing efforts in real time so they aligned directly with sales goals. Before that, I worked for a commercial real estate company where I was directly involved in sales myself. I handled cold calls, in-person tours, and explaining the value of different properties to potential clients. That experience taught me how to communicate clearly, stay persistent, and understand what motivates a buyer. It also helped me appreciate the challenges a sales team faces, which is why I’m proactive and supportive when partnering with them now. Overall, I’ve worked both alongside sales teams and as part of one, so I understand how important strong communication, alignment, and shared goals are in driving results.
Fazit Beauty
Trade/Retail Marketing Associate

How would you boost retail product visibility with limited resources?
I’m very resourceful, so with limited budget I focus on creativity, relationships, and execution. Here’s how I would boost visibility:
1. Maximize in-store presence with small, high-impact changes Make sure displays are clean, stocked, and visually consistent. Use simple but eye-catching sign holders, shelf talkers, and before/after visuals that clearly show the product benefit. Partner with store associates so the product stays in prime condition through quick weekly touch points. 2. Leverage organic social content to support retail locations Create short TikTok or Reels style demos showing how fast, bold, and easy the Fazit products are. Geotag or highlight the stores carrying the products to drive foot traffic without paid spend. Encourage UGC by resharing customer content and offering in-store “find this at Walmart or CVS or Urban Outfitters” moments. 3. Use data to double down on what is working Track where visibility is already picking up such as locations with higher engagement or better shelf positioning. Shift limited resources toward those stores first to maximize return. 4. Build strong retailer relationships Share weekly updates, new content, and any wins so retailers stay excited about the brand. This often leads to better placement opportunities or extra signage space even without a large budget.


