A creative way I lead sampling events would be to organize a campus make up event where I would showcase ColourPop. I can do this in the space near my dorm and do it as a sampling pajama makeup party. Another idea for a on campus event with be partnering with my schools, activity board and setting up a booth in one of the events. For an off campus event I would still advertise near school, but I could do a sampling event in a coffee shop and call it Matcha and ColourPop . To further expand efforts of promoting ColourPop I will also try to get a booth at different events or product markets around different neighborhoods.

I would tell them about the great experience that I have had with the brand and how I use the products in my own makeup routine. I would also show them that ColourPop has a variety of products that work for a very colorful makeup or light makeup. if available, I would also show or give them some samples and answer any questions they might have.

I really love the overall product quality and design of ColourPop. I am always amazed with all the collaborations that are put out. One of my favorites happened to be the BT21. I also love that it is a makeup brand that really works for anyone and has a lot of choices for the makeup style that can be created due to the extensive amount of different pallet colors available.