1) The first thing that comes to mind when you say "Hummiiverse" is that it sounds like "universe." This makes me think of things like Marvel's "Into the Spiderverse" or Marvel Cinematic Universe. You could play into the geeky comic vibe of that and create comic book inspired branding featuring the superheroes (aka the products). Really play into the camp of the theme. You could even poke fun at some typical comic book/ super hero themes and tropes such as the damsel in distress or the suits that the superheroes always wear. This would work best in cartoon form. 2)Two words: Food therapy. It's no secret that people tend to turn towards snacks for comfort, hence the name "comfort food." You could lean into the comfort part of that, and do a campaign surrounding the idea of "food therapy." Show a person talking about their life struggles as if they're in a therapy session then cut to the snacks sitting in a bowl on a chair, as if the're the therapist. Then have the person eat some of the food, saying stuff like "thank you for being so good for me," which would tie into both the therapy aspect and the fact that the snacks are actually good for you. 3) Play into the "plant-powered" part of your snacks. You could show some plants working out or "powering" (in whatever form that might take) and then going into the bag the snacks are in. Then a human hand can grab the snacks and pull them out of the bag, showing that they enjoy it. Simple, short, and has a funny dad joke vibe. This would work best in cartoon or partial cartoon form. 4) Play into the "mind bindingly delicious" aspect. Show someone eating the snack, then show their mind literally bending. Similar to the airhead ad where after eating the airheads, their heads literally fill up with air. Short, simple, and gets the point across. 5)The best way to be really silly with advertising a product, in my opinion, is to create some type of romance with the product. It is objectively the worst marketing ever(because really?) but it makes the audience laugh and like the brand more for the humor. There are many ways you could go about this option.

To be honest Netflix since they have the widest selection and are the most user friendly. Although there are some projects from Peacock that I enjoyed and am looking forward to. I really liked the show “One of Us is Lying” and while normally I don’t like changes to tv adaptations I enjoyed the changes made for this show. I also really like “Red Queen” and am excited for whatever adaptation Peacock ends up creating for that.