Carla
About Me
Florida State University
Class of 2013
Graduated
New York, NY, USA
Skills
Interests
Brands I Follow
My Portfolio
Interview Questions
Flex Marketing
Head of Content & App User Growth
What experience do you have with content creation or marketing projects?
I have worked as a video producer, social media manager, and content writer. I've worked directly with brands and with agencies to take their strategic insights and turn them into content that performs.
drinkremix.co
Short-Form Video & Photo Content Creator
Describe a short-form video you created that performed well and why.
https://www.tiktok.com/@carlacarlacarlacarla_/video/7199056458854632750
This went viral because I identified a microtrend (cutting Beyonce's reaction at Adele's Grammy shoutout with different celebrity performances), and intuited the controversy these celebrities stir up with stans and haters alike.
drinkremix.co
Short-Form Video & Photo Content Creator
How do you approach creating content that resonates on both Instagram and TikTok?
I'm always studying trends and testing out new hook and content ideas to stay fresh and current. It's important not to get stale or complacent in order to stop the scroll.