Interview Questions
Estu
Estu Brand Ambassadors

How would you approach promoting a new product to a diverse audience?
First of all, I would start by using my own social circles to spread the word naturally: friends, classmates, club members etc… Social media would be key too, sharing fun, relatable content that actually speaks to students! The goal would be to make it feel less like ‘promotion’ and more like something that could really help improve their student life in terms of savings.