Interview Questions
OUAI
Campus Brand Ambassador for OUAI

Please confirm if your school is on quarters/semester and your last week of classes.
semester. May 4-8th
OUAI
Campus Brand Ambassador for OUAI

Please leave a direct link to your IG/TikTOk page.
OUAI
Campus Brand Ambassador for OUAI

How would you engage your campus community to increase brand excitement and distribute oUAI Products?
I would focus on creating excitement around OUAI by making it feel like a part of students’ everyday routines, not just a product. On campus, I’d tap into shared lifestyle moments, things like post-workout resets, getting ready for class, weekend resets, or going out, and create content that naturally shows where OUAI fits into those routines. As a student-athlete, I’d especially highlight hair care after workouts, which is something a lot of students can relate to. I’d also build buzz through peer-to-peer sharing by involving other students, teammates, and creators on campus. Whether that’s quick “get ready with me” videos, locker room or dorm room routines, or asking friends to try products and share their reactions, it keeps the content authentic and community-driven. To bring it offline, I’d create small, approachable activations like: “Reset stations” with OUAI products in dorms or athlete spaces Mini “get ready with us” events before games, nights out, or events Sampling moments paired with content creation (so people can try + post)
For distribution, I’d use QR codes, giveaways, and social challenges to encourage students to try the products and share their own routines.
Overall, my goal would be to position OUAI as a go-to product for feeling put together and confident, especially during busy college life, while building excitement through real student experiences and content.




