Caitlin OBrien
Hi, I’m Caitlin! A Los Angeles based UGC creator with a decade of experience in creator marketing. My approach blends thoughtful visuals, natural delivery, and a deep understanding of your brand voice and target audience - all rooted in performance.
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About Me
DePaul University
Chicago, IL, USA
Advertising
Class of 2018
Graduated
Los Angeles, CA, USA
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Interview Questions
Profusion Cosmetics
UGC Video Creator for Light Up Your Look Campaign
How do you ensure your content feels authentic and engaging?
By integrating products seamlessly and tying it back to real moments
Profusion Cosmetics
UGC Video Creator for Light Up Your Look Campaign
What makes a UGC video successful for a cosmetics brand?
Showing the products clearly and how to apply / how they look on the skin. Highlighting before and after shots and driving home how the products elevate any look
Hammitt
Content Creator for Hammitt’s Clear Bag Launch
Have you used a clear bag before? If so, what did you like or dislike about it?
Yes! Dislike that they lack in style - but Hammits looks gorgeous!! I like being able to clearly see where my stuff is