What's a strategy you'd suggest in order to spark curiosity and excitement ahead of a re-launch?
I like like to slowly give hints (like how taylor swift does when she’s releasing a new album) and let our audience take they’re guesses at it.
Please share a brand that does an incredible job of engaging their community on social. Why?
Rare beauty because they connect to everyone no matter the race or experience in life. They produce content that features people with a variety of backgrounds and is very well versed in the type of ad campaigns.
Ani+Co.
Social Media Manager
What strategies do you employ to grow an organization's social media following and increase engagement with the audience?
I typically respond to every comment, in hopes that it sparks a conversation between other viewers. I also post multiple times a day in hopes to get different kinds of content out there.