Yes! I have experience creating visual content that’s both eye-catching and on-brand. I’ve designed graphics for social media posts, marketing campaigns, and promotional materials, focusing on layout, color, and typography to make content engaging. I’m familiar with tools like Canva and Adobe Creative Suite, and I enjoy turning concepts into visuals that communicate a clear message and resonate with an audience.

I find Instagram to be the most effective platform for content, especially for beauty brands, because it’s highly visual and encourages engagement through photos, reels, and stories. The format allows you to showcase products in tutorials, before-and-after transformations, and short, eye-catching videos that capture attention quickly. Features like polls, Q&As, and interactive stickers also make it easy to connect with your audience and get real-time feedback, while hashtags and explore pages help content reach new users organically. Overall, Instagram balances creativity, community, and discoverability, making it ideal for building brand awareness and engagement.

I’d lead sampling by creating interactive pop-ups on campus and at local spots where people can try products, get mini tutorials, and take photos. I’d pair samples with social challenges or hashtags so participants share their looks online, making the experience fun, memorable, and shareable.