https://www.tiktok.com/@gidgett17?_t=ZT-8vyZOKrPLDi&_r=1

https://www.instagram.com/gidgett17?igsh=NTc4MTIwNjQ2YQ%3D%3D&utm_source=qr

When creating visually appealing content that aligns with a brand’s aesthetic, I start by deeply understanding the brand’s identity—its color palette, tone of voice, target audience, and core values. For a brand like Tita, I’d pay close attention to the balance between playful, empowering, and modern visuals that reflect confidence and comfort. I use mood boards, trend research, and past high-performing content to guide my ideas. Then I plan content around lighting, composition, and styling that fits the brand’s vibe—whether that’s soft and natural or bold and eye-catching. Consistency is key, so I make sure every post, story, or reel feels like it belongs on the brand’s page while still staying fresh and creative.

I’m passionate about creating engaging, relatable content that not only builds community but also empowers people to feel confident in their own skin. A brand like Tita, which focuses on body positivity and self-expression, genuinely excites me because it aligns with my values and the kind of message I want to help amplify. I’m especially drawn to creative, fast-paced work that allows me to brainstorm fresh content ideas, collaborate with a supportive team, and connect directly with an audience that appreciates bold, inclusive storytelling. Whether it's through TikToks, Instagram Reels, or strategic partnerships, I love the idea of contributing to a brand that’s changing the conversation around beauty and comfort.