Interview Questions
OWL Venice
Social Media Partnerships

How would you approach researching and reaching out to potential partners for a wellness brand like OWL Venice?
I believe the best partnerships for a brand like OWL Venice are micro-influencers building their brands. I personally know a Division 1 athlete, Nike-endorsed content creator who would likely be interested in a brand like this. Additionally, I think seeking out content creators who are just beginning to endorse products on their platforms would be a great start. Additionally, if I were doing research for this brand, I would primarily focus on tracking social media trends and identifying key influencers. By finding creators in the wellness space whose platforms are experiencing a high level of growth in a short amount of time, OWL Venice could benefit from their status as up-and-coming users by establishing partnerships during that growth.
OWL Venice
Social Media Partnerships

What experience do you have with social media marketing and content creation?
I've taken a social media and marketing class at my university, wherein I increased my follower count by 64%, my like count by 202K, and my profile views by 175K. Additionally, I assist my sorority's marketing and recruitment teams by directing, producing, and editing our recruitment videos every year, which helps us ensure a 90%+ return rate from our Prospective New Members, and is then posted online for our several thousand followers to see.
Etsy
Fall Creator Committee

Link out IG, TikTOK, and YouTUBE (if applicable)