I haven’t worked directly with restaurant brands yet, but I have experience creating content that promotes services and engages a specific audience. Through my volleyball coaching content, I regularly create short-form videos that explain drills, show training routines, and give tips to athletes. This has helped me learn how to make content that is clear, engaging, and performs well on platforms like Instagram and TikTok.I also understand how to make content that feels authentic rather than overly promotional. My focus is usually on storytelling and showing real experiences, which works well for restaurants too, whether that’s how meals are prepared, highlighting fresh ingredients, or capturing the overall dining experience. Because I already create lifestyle and day-in-the-life content, I’m confident I could translate that style into food and restaurant content that feels natural and appealing to viewers.

The content that performs best on my page is usually day-in-the-life and educational sports content. Videos like “spend a day with me as a volleyball coach” tend to do really well because people enjoy seeing the behind-the-scenes of practices, drills, and what coaching actually looks like throughout the day. It makes the content feel more personal and relatable. Another type of content that performs well is educational posts for athletes, especially things like nutritional meals for athletes or tips on how athletes can fuel their bodies for performance. Since my audience is mainly volleyball players and other athletes, they are interested in ways to improve both their training and recovery.I’ve also seen strong engagement on quick skill drills and coaching tips, where I break down simple exercises athletes can do at home or in practice to improve their technique. Overall, content that combines a personal look into my daily routine with helpful tips for athletes tends to get the most views and engagement.

f I were promoting a fast-casual restaurant like DIG Inn on social media, I would focus on making the food and the experience feel real and relatable. Social media works best when people feel like they are getting a behind-the-scenes look, so I would post short videos showing bowls being made, fresh ingredients coming out of the kitchen, and quick clips of the cooking process. Content like “build a bowl with me” or “what I order at DIG” tends to perform really well because it feels natural and helps people picture what they would get when they visit.I would also highlight what makes DIG different, especially the fresh, seasonal ingredients and farm-to-table approach. Showing where the ingredients come from or how they’re prepared helps build trust with customers and reinforces the brand’s focus on quality. Another big part of the strategy would be community. Reposting customers’ meals, featuring employees, or doing simple polls and questions on Instagram stories helps people feel connected to the brand. The goal would be to make the food look great, show the personality of the brand, and create content that feels genuine rather than overly produced.