The way you can ensure that content remains engaging is by not having a dull moment, something has to be happening at all times. Along with that the content needs to be entertaining and relevant to what the company is aiming to achieve, since people do follow because the videos are nice, but they stay because they are able to get information about the brand and products in a cool way.

The way I would create a TikTok or Reel to promote Fling's product would be by seeing what is trending. That would be a video of a still image of a location and talking about what music you would play if you worked/owned that location. For this specific trend, I would use the song on YouTube titled "Grandma Thanksgiving Rap Song "Beans Greens Potatoes Tomatoes" since the lady is getting excited to eat some good food. Another way I would create a video for the brand would be by looking at older videos and reusing them with a twist, for example, the old Chef Boyardee ads.