To maximize utilization of the limited Sephora x Uber Eats offer, I’d blend targeted social media buzz, influencer activation, and experiential micro-campaigns designed for rapid shareability and instant reward. First, I’d team up with campus beauty influencers (Nicole Laeno, Amelie Desai) and club leaders to create authentic “haul” posts or short unboxing videos showing the speed and surprise of ordering favorite Sephora items on Uber Eats. Next, I’d launch a UGC-driven challenge (like posting first impressions or makeup looks with the hashtag #SephoraEats) and offer immediate perks—limited gift cards, exclusive product samples, or even surprise drop-offs for quick orders. To make the offer front-of-mind, I’d host pop-up “Glow and Go” moments at campus hotspots, demoing the delivery experience for live reactions and letting students scan to order right then for a special instant reward.

I’m an active member of Chi Omega at SDSU, where I’ve built strong connections across Greek life. I currently serve as the Vice President of Communications for the Greek Life Activities Board (GLAB), which allows me to collaborate with multiple chapters and help promote events to a wide range of students. I’m also a proud member of Dance Marathon, which has given me the opportunity to be part of one of SDSU’s largest philanthropic organizations and connect with students from many different corners of campus. 

I’m an active member of Chi Omega at SDSU, where I’ve built strong connections across Greek life. I currently serve as the Vice President of Communications for the Greek Life Activities Board (GLAB), which allows me to collaborate with multiple chapters and help promote events to a wide range of students. I’m also a proud member of Dance Marathon, which has given me the opportunity to be part of one of SDSU’s largest philanthropic organizations and connect with students from many different corners of campus. These roles give me a diverse network and experience in communications, event planning, and peer engagement — all of which I would bring to the Hulu Content Creator position.