Below are my feedback to different aspects of your Insta page such as posts, reels, and stories. As for the brand, I feel like the messages on the candle could be pick-up lines to encourage people to buy them or some of them could be prank scents or surprise scents as the overall tonality of the brand is SASS! POSTS: The way the candle images are edited is very artificial and unoriginal seeming which would give a not-so-good vibe to customers so I would say photography could be done better to promote the candles better. REELS: The reels however are veeeeryyyy creative, I am proud of how that is, but... it doesn't appeal to a speciifc kind of audience so... the reels should be made with an intent in mind of the audience that we are trying to reach (don't worry, I have reel ideas thought of). STORY: The collabs story section could be made more attractive and visually attractive by showing the people you are collabing with rather than just tagging the person.

FEATURES; SPEED/LAGGINESS; POTENTIAL 3RD PARTIES; EFFECTIVITY IN COMPARISON TO A SIMILAR APP; INITIALLY FUN OR NOT; DOES IT STAY FUN OR GET BORING; AUDIO/VIDEO QUALITY; etc...

1. SUBTLY: at a mall or at dorm, when we are trying out perfumes, I would spray some to both of our wrists and then coat it off with Aquaphor and say something like "I always use aquaphor as an occlusive because it helps my fragrance last longer, that's why I am able to save money and not run out of perfume quickly." Then, I would hand my friends aquaphor as well and be like, "see, once you use it, you will always be stocked up like me" 2. INFORMATIVELY: I would hold an event about skincare info in which I would highlight "emollient, occlusive, and humectant" and provide information about each and give aquaphor as an example for occlusive and emollient. 3. GIVEAWAY: after the event, I would host a raffle and hand out aquaphor products to the raffle winners! Then, I would ask them to fill out an optional survey about how they use their aquaphor product and how the raffle event was.