Interview Questions
Sourse
Social Media Intern
What is a wellness or beauty brand that has great social media presence? What sets them apart?
Rare Beauty (and also Fenty) is one of the beauty brands that has great presence on social media such as Instagram, TikTok, Facebook, and Twitter. What I see that sets them apart is the constant engagement that gauges the audience via relatable/authentic reels/posts. These brands regularly interact with their users on social media channels, fostering a sense of community and promoting user-generated content. They frequently share consumer images/videos, giving their followers a sense of worth and inclusion in the brand's development.