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The Female Founder Collective

Video Content Creator
Home From College
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Interview Questions
Pound Cake
Graphic Designer for Social Media Campaigns

How do you approach maintaining brand consistency in your designs?
I start by building a clear brand system: fonts, color palette, layout rules, image style, and tone of voice. Then documenting it in a simple brand deck or template library. I create reusable Illustrator/InDesign templates, naming conventions, and approval checklists to keep email, social, merch, and retail assets consistent even across different designers. I also review work against the brand’s purpose and audience, not just visuals, so the tone, copy, and hierarchy feel cohesive everywhere from Instagram posts to signage to packaging.
Pound Cake
Graphic Designer for Social Media Campaigns

What experience do you have creating social media graphics? Please be specific (portfolio link, link to graphics, etc.)
I created social media graphics weekly as Creative Director at Banner Seattle, designing campaign posts for event launches, fundraising, merch drops, and weekly announcements across Instagram and TikTok. I handle concept, layout, typography, and copy in Adobe Illustrator, Photoshop, and InDesign, and also create simple motion edits in Premiere/DaVinci. I’ve also designed social content for Tea Party for Black Girls, Biola’s SMU Missions Conference, and music festival merch promotions through my freelance studio. Portfolio: https://www.binaflickz.com/portfolio/graphicdesign
Companion Candles
Graphic Designer — Packaging Design

please share graphic design examples or a portfolio








