Tiktok: diamondmarketing123

I really enjoy following brands like Rhode, Summer Fridays, and Poppi because they always have such unique and creative marketing. Their content stands out on social media, feels authentic, and really knows how to engage their audience in fun and memorable ways.

To create buzz for a new drink on social media, I’d show how it fits into people’s everyday moments—like fueling a workout or refreshing after a long day—in short, relatable videos. I’d use trends and challenges to make it fun and shareable and encourage fans to post their own experiences to build excitement and community around the launch.