Wellness to me means taking care of one’s health both internally and externally. Internal wellness is like mental health while external wellness is like physical health. In order to integrate both types of wellness into my life, I try to take self care breaks to make sure I am getting the proper rest I need. This can be like treating my self to a healthy meal, a bath, or even just a sheet mask.

One of the things that many brands are getting wrong with their content strategy is capitalizing on trends too late. With how fast trends are going in and out of style, it is sometimes hard for businesses to catch on before a new trend becomes popular. For example, on TikTok, a trending audio can be popular for only a week before it is seen as out of date already. This can be difficult for large corporations to have successful ad campaigns or have their brand account appeal to a GenZ audience because posting content can sometimes have to go through a lot of approval and hoops before being posted. While checks need to be put into place so nothing offensive or off brand is posted, the content creation needs to be more efficient and personable in order to stay on trend and personable.