I start by understanding the target audience—what they value, what problems they face, and what entertains them. I research by monitoring social media trends, reading comments, and studying content that already performs well in that niche. Then I adapt those insights into content that aligns with the brand’s voice, adding a personal or creative twist to make it feel authentic.

I spend a little time every day on TikTok and Instagram, but it’s intentional. I use it to track trends, study high-performing content, and understand audience behavior. It’s less about endless scrolling and more about analyzing what works so I can adapt it to my own content strategies.

With Viggle AI, I’d create short, trend-driven animations that are both entertaining and shareable. For example, I could animate brand mascots or characters performing viral TikTok dances, bring memes to life by inserting faces into iconic scenes, or animate still images like album covers and historical portraits for a unique twist. I’d also use Viggle to make reaction clips that respond to comments or trending topics in real time. This mix of humor, cultural relevance, and creativity would help boost engagement while keeping the content fresh and in sync with current online conversations.