Beatriz Esparza Profile Image

Beatriz Esparza

Hi I’m a social media-focused business major with a passion for marketing, public relations, and storytelling. I’ve had the opportunity to work with amazing brands like SolaWave, e.l.f., Ohara Nails.

Hi I’m a social media-focused business major with a passion for marketing, public relations, and storytelling. I’ve had the opportunity to work with amazing brands like SolaWave, e.l.f., Ohara Nails.

My Socials

Endorsements

UGC Creator

About Me

San Diego State University


Chaffey college

Associates of Business Management

Class of 06/2024


California state university channel islands

Bachelor of Business Management


Chaffey college

Associates of Business Management

Class of 06/2024


California state university channel islands

Bachelor of Business Management

Class of Present


Los Angeles, CA, USA

Skills

Project management
Public relations
Teamwork

Interests

Social media
Business
Fashion design

Interview Questions

Home From College

Account Coordinator

Home From College Profile Image

Describe a time you handled a challenging client communication.

In a previous role working with a beauty and skincare brand, I had a client who was unhappy with the way a social media campaign was progressing. They were concerned that the content didn’t align with their brand vision. I handled the situation by actively listening to their concerns, asking clarifying questions, and acknowledging their perspective. Then, I proposed a revised strategy with clear examples and timelines, keeping them updated throughout the process. By maintaining professional, transparent communication and showing flexibility, I was able to turn their frustration into satisfaction, and the campaign ended up exceeding their expectations.

Home From College

Account Coordinator

Home From College Profile Image

How do you prioritize tasks when managing multiple clients?

As a business major, I’m constantly managing and micromanaging multiple projects, which has taught me how to prioritize effectively. When handling multiple clients, I assess deadlines, urgency, and impact, then create a clear plan or task list to stay organized. I break larger projects into manageable steps, monitor progress closely, and adjust as needed to ensure each client receives attention and high-quality results. This approach allows me to stay efficient, meet deadlines, and maintain strong communication with all clients simultaneously.

ciele cosmetics

Content Creator for ciele comsetics

ciele cosmetics Profile Image

What is your experience with creating content for social media marketing?

I have three years of experience creating content for social media marketing, working with beauty and skincare brands ranging from Korean skincare products to innovative devices like the Solar Wave with red light therapy. During this time, I’ve developed posts, visuals, and captions designed to engage audiences, showcase product benefits, and build brand awareness

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