I worked at a farmers market for a local juice brand, where I focused on having real, meaningful conversations with customers. I made sure to explain the specific benefits of each juice—whether it was for energy, digestion, or immunity—so they only bought something if it truly fit their needs. My goal was to make sure every customer felt informed, not pressured.

I approach engaging with customers in a retail setting by being my own authentic self. I focus on creating a friendly and welcoming experience. I start by greeting them with a very warm smile and Hello, and then ask questions like if they need any help.

One successful social media content strategy I implemented was during a campus sorority fundraiser campaign. I created a mix of TikTok and Instagram content that combined trending audio, humor, and personal storytelling to promote our cause.