I stay super tuned in by consistently watching what’s trending on TikTok and Instagram through my For You Page, Reels feed, and by following creators and strategy accounts that break things down in real time. I also keep an eye on trending audios, transitions, post formats, and what’s picking up momentum across different niches like wellness, beauty, and lifestyle. Once I spot something rising, I find ways to make it feel true to the brand or message I’m sharing. Whether it’s a short-form mental health check-in, a creative way to highlight a product, or a relatable voiceover moment, I always aim to blend trends with intentional storytelling.

WET Hydration is just cool. The branding, the vibe, the energy, it feels like the kind of product that fits right into my lifestyle and the content I already love to create. I’m excited about being part of a brand that’s not only fun and functional, but also genuinely stands out. I love building community and creating moments that feel fresh and memorable, and I know WET has the potential to be the go to drink at every event, shoot, or chill hang. Being part of that growth and getting to help shape the brand’s presence in Austin and beyond would be such a fun and rewarding experience.

Yes, 100%! I’d love to attend and be hands on with the events I help bring to life. I’d show up as a genuine, enthusiastic face of the brand engaging with attendees, encouraging them to try WET, and making the experience feel fun, inclusive, and on trend. Whether it’s snapping content, starting convos, or simply being the go to girl with the best drink in the room, I’d make sure WET feels like the it-girl hydration brand everyone wants to know about.