Interview Questions
Beri
Social Media & Influencer Manager (Female Skincare)

What kind of brands or content do you naturally gravitate toward on social?
Beauty, fashion and wellness brands. I am drawn to aesthetic content that is geared towards a female audience.
Beri
Social Media & Influencer Manager (Female Skincare)

What’s your process for gifting or seeding products to influencers and ensuring follow-through?
By agreeing to a contract that is mutually beneficial. It is extremely important to find influencers that relate and fit with the brand and their core beliefs. By keeping a professional tone, partners are expected to follow through with the agreed plan.
Beri
Social Media & Influencer Manager (Female Skincare)

How do you ensure that social media content aligns with brand voice and values?
By understanding the brand’s mission and values. Each post is reviewed by the guidelines, aesthetics and contents to ensure that it fits the consistency and individuality of each brand. Posts are curated to keep up with trends and ensure they relate to the intended audience.