Sourse
Digital Media Specialist
In your opinion, what's the key to creating a successful digital marketing program?
In my opinion, the answer is creativity. Fresh and original ideas are what set digital marketing programs apart. Aside from that, having engaging and inclusive content draws the best attention to the buyer.
Dune Suncare
Social Media Manager
Please brainstorm one area of opportunity for Dune across all social channels.
Dune is an amazing brand with a lot of impacts already. One effective way to market it would be to promote it to surfers and people who are extremely exposed to the sun and let them tell their stories on camera about how DUNE is a great sunscreen.
Dune Suncare
Social Media Manager
Please share one beauty brand that is killing their social strategy. Why?
Currently, ColourPop Is skyrocketing their sales because of its amazing social media strategies, like following the number one trend of contests and giveaways, going behind the scenes (especially on tik tok) and promoting inclusivity.