Interview Questions
Gauth
Gauth Influencer

Are you part of our TikTok campaign?
No I am not
Chay Spirits
Social Media Engagement Manager

What metrics do you prioritize to measure social media success?
I prioritize engagement rate (likes, comments, shares), reach and impressions to measure visibility, and conversion metrics like clicks or sales to track results. I also look at follower growth and audience retention to understand long-term brand impact.
Chay Spirits
Social Media Engagement Manager

How would you increase engagement for a low-carb, zero sugar brand on social media?
To increase engagement, I would create short-form, visually appealing content like TikToks and Reels showing easy low-carb meals and lifestyle benefits. I’d use polls, Q&As, and giveaways to encourage interaction, and collaborate with micro-influencers in the fitness and wellness space to expand reach. Staying consistent, using trends, and actively engaging with comments would help build a loyal audience.








