“AI Hack of the Week” Reel or Short Concept: Show a quick, actionable AI tip or trick that developers and students can use in their projects. Format: 15–30 second vertical video with captions, screen recording, and a fun hook at the start. Engagement Hook: Ask viewers to comment how they’d use the tip or share their own hacks. 2. User Spotlight / Success Story Concept: Highlight a student or developer using Black Box AI to solve a real problem—like building a small app, improving a workflow, or creating a project. Format: Carousel post or short video interview; include screenshots of their work. Engagement Hook: Encourage other users to share their own creations with a branded hashtag. 3. Mini AI Challenge / Interactive Post Concept: Post a problem or mini-coding challenge for the audience to solve using Black Box AI. Format: Polls, quizzes, or “fill in the blank” posts on Instagram Stories or TikTok with a call-to-action. Engagement Hook: Incentivize participation with shout-outs, feature on the brand page, or small rewards.

During my Love Island campaign, I managed a multi-platform social media strategy that included creating engaging posts, reels, and stories, coordinating influencer partnerships, and leveraging trending hashtags to maximize visibility. I produced over 30 posts and 15 short-form videos across Instagram and TikTok, partnered with key micro-influencers to amplify reach, and implemented interactive features like polls, quizzes, and user-generated content challenges. As a result, the campaign achieved significant outcomes: Followers: Increased the show’s Instagram and TikTok following by 18% over the campaign period. Engagement: Boosted average post engagement by 25%, with video views reaching over 500k on TikTok. Traffic & Buzz: Drove traffic to streaming platforms and the show’s website, generating high-volume social chatter and hashtag usage, positioning the campaign as one of the most talked-about moments during the season. This campaign highlighted my ability to create content that resonates with Gen Z audiences, leverage influencers strategically, and track performance to optimize results.

To stay updated on TikTok and Instagram trends, I combine direct platform observation, industry resources, and community engagement: Active Platform Browsing Spend time daily on TikTok’s “For You Page” and Instagram’s Explore page to see what content is gaining traction. Observe trending sounds, challenges, effects, and hashtags in real time. Follow Trend Curators & Influencers Follow creators and trend-focused accounts that post viral content regularly. Watch how successful influencers adapt trends to different niches. Use Trend Analytics Tools Platforms like TikTok Creative Center, TrendTok, Later, Trendinalia, or Hashtagify show trending hashtags, sounds, and content themes. Analyze engagement data to see which trends are performing best. Join Creator & Marketing Communities Participate in Discord groups, Slack communities, and Reddit threads dedicated to TikTok/Instagram trends. Exchange insights with other creators or marketers about what’s working. Monitor Pop Culture & News Many trends tie into music releases, viral news, or pop culture moments, so keeping up with music charts, memes, and media stories helps anticipate trends. Test and Iterate Quickly Experiment with trends as soon as they appear. If something resonates, replicate the format with your brand twist. Track analytics to identify what sticks with your audience.