In a previous role, I ran a "Transformation Tuesday" campaign on Instagram, where I encouraged users to share their health journeys using our product. I featured selected posts on our account, which built community engagement and social proof. This led to a 30% increase in brand interactions and sales.

To create engaging video content for a health supplement, I would focus on showcasing the product’s benefits through storytelling. I would use customer testimonials and expert opinions to build trust. I would keep visuals bright and aspirational, tailor the content to each platform, and always end with a clear, action-driven call to action.

One successful sales tactic I used was a consultative selling approach, where I focused on understanding the client's specific pain points before presenting any solutions. For example, in a previous role, I worked with a client who was hesitant about upgrading to a premium service of the tutoring company I was working at. Instead of pushing the product, I asked targeted questions to understand their current challenges and goals. Once I had a clear picture, I tailored the presentation to show exactly how our solution addressed their issues—backed by relevant case studies. This not only built trust but demonstrated value clearly, resulting in a successful upsell and a long-term client relationship