A funny video for man cereal would probably be a skit about someone who is hitting their protein goals first thing in the morning due to the man cereal and another person who struggles with protein

The target customer would be a person who’s trying to tone up by eating more protein or somebody who is trying to do body recomp and needs to find a quick easy meal that requires you to eat protein

I would make videos such as “day in my life getting back into my fitness journey” or “5 things should should do inside and outside the gym” or “my 5 go to protein snacks”