Interview Questions
Hammitt
Hammitt Clear Bag College Content Campaign

What’s your typical turnaround time from receiving a product to delivering content?
Five days.
Hammitt
Hammitt Clear Bag College Content Campaign

How would you make your content stand out on TikTok/Instagram while staying true to Hammitt’s brand tone (fun, approachable, elevated)?
I would make my content for Hammitt stand out by focusing on storytelling and styling. Instead of only showing the bag, I’d feature it in everyday moments like campus, work, or going out so people can see how versatile it is. I’d pair it with different outfits to highlight how it elevates a look, while keeping the video authentic and aesthetic with details that feel personal to me. This way, the content feels less like an ad and more like inspiration my audience can genuinely connect with.
Hammitt
Hammitt Clear Bag College Content Campaign

Which of the four content pillars (Game Day Outfits, What’s in My Bag, Styling Tips, Quality Call-Outs) do you feel most confident creating, and why?
I’d be comfortable filming a “What’s in my bag” video because I love creating content that feels personal and relatable. I’m already used to sharing lifestyle and fashion content on TikTok, so a video like this would feel authentic to my style. It’s an easy way to show my personality while also highlighting products in a fun, natural way.