I’d showcase the chocolate in a fun, visually engaging way using short-form videos. For example, I’d create quick clips of breaking the chocolate to highlight texture, close-up shots of it melting, or pairing it with different foods like fruit or desserts. I’d also use trends or challenges to make the content feel current, while keeping the focus on how good the chocolate looks and tastes. Adding reactions from friends or doing a ‘taste test’ can make it more relatable and entertaining. The goal would be to make viewers crave it and want to try it themselves.

I primarily create content for TikTok and Instagram. I like TikTok for quick, creative videos and trends, and Instagram for sharing posts, stories, and reels. Both are great for reaching people and engaging with different types of content.

I’d keep it simple and make it sound fun and low-pressure. I’d explain the game quickly, highlight what makes it funny or competitive, and maybe show a quick example so they get it right away. I’d also encourage everyone by saying they don’t need to be good at it, just willing to try. Once a few people start playing and laughing, others usually want to join in too.