The best platforms for promoting video content right now are TikTok, Instagram, and YouTube. TikTok and Instagram Reels are ideal for short, attention-grabbing videos that can go viral quickly thanks to strong algorithm-driven discovery. YouTube is better for longer-form or tutorial-style videos where you can build credibility, showcase deeper features, and create a loyal subscriber base. Together, these platforms cover both quick engagement and long-term audience growth.

Want me to also mention emerging platforms (like LinkedIn for professional creators or Snapchat/BeReal for niche engagement) to make the answer stand out more in an interview?

I’d focus on a mix of community-driven and educational content. For example, I’d launch short tutorials and “creator tips” videos to show how to get the most out of the app, pair them with trending challenges or hashtag campaigns that encourage users to share their own creations, and highlight the best user-generated content on official channels. This not only educates new users but also builds a sense of community and recognition, which drives higher engagement.

Do you want me to make this answer sound like a professional interview response (structured, concise), or more casual and creative?

I start by identifying the brand’s style, color palette, and audience preferences, then translate those into clean, eye-catching visuals that stay consistent across posts. I balance creativity with clarity, using tools like Canva or Photoshop to design graphics that highlight the message while keeping layouts simple, engaging, and scroll-stopping.