Peacock
Brand Partnerships Survey
What's one recent brand collaboration that really resonates with college students specifically?
One of the brands that I have seen promoted to me the most as a college student is American Eagle. I have seen many college influencers promoting them as a brand that can cater to an older crowd, in an attempt to expand their target market beyond high school kids.
Peacock
Campus Sports Culture Study
Please share one experience you've had around college sports on your campus?
The most influential experience I have ever had at an Indiana University sports game was last year during the IU v. Purdue game. The atmosphere on campus before this game was truly unimaginable. The excitement of freezing students in line was contagious. Indiana won in a last second three pointer; students stormed the court soon after. Feeling such pride in ones school, and seeing others around me so happy was truly something I will never forget.
Home From College
COLLEGE SPORTS: CONSUMER INSIGHTS SURVEY
What do you enjoy most about attending your schools football games, game day events, or live/watch parties?
The entire atmosphere that surrounds sporting events naturally draws me to the events. Feeling the excitement people exude entering the stadium, hearing the cheers, and seeing the camaraderie between strangers is truly unlike anything else.