Yes.

To hook viewers in the first three seconds of a retail video, the goal is to immediately stop the scroll with movement, curiosity, and clarity. Start with the product in action—opening the bag, taking a bite, or grabbing it off the shelf—paired with bold on-screen text that highlights one clear benefit or sparks intrigue. The visuals should be sensory and easy to understand without sound, making it instantly obvious why the product is worth watching and, ultimately, worth buying.

I’d create engaging retail content for SkinnyDipped by making the in-store experience feel just as fun and approachable as the brand itself. That means eye-catching, scroll-stopping visuals that highlight flavor, texture, and better-for-you ingredients, paired with simple, playful messaging that’s easy to understand at a glance. I’d focus on content that feels snackable and shareable — think lifestyle-driven imagery, clear callouts, and moments that make shoppers stop, smile, and want to toss it in their cart.