My Portfolio
wwwcanvacomdesignDAHDjs3XRI5npeBHtNEyuom333box5yQeditutmcontentDAHDjs3XRIutmcampaigndesignshareutmmediumlink2utmsourcesharebutton
beauty of joseon (brand graphic)

wwwcanvacomdesignDAHDjs3XRI5npeBHtNEyuom333box5yQeditutmcontentDAHDjs3XRIutmcampaigndesignshareutmmediumlink2utmsourcesharebutton
spring moodboard
Interview Questions
Sousa
Social Media Specialist for Wellness Drink

How do you think about the difference between content that builds a brand vs. content that drives a purchase?
content that builds a brand needs to tell a story and conveys that mission and purpose of the company. content that drives a purchase needs to highlight features and how it can benefit the consumer
Sousa
Social Media Specialist for Wellness Drink

If you had to create one piece of content for Sousa this week, what would it be and why?
possibly a video of an influencer trying out the product and rating it. videos like these typically do well because of the relatableness plus people get to view an opinion before purchasing
Sousa
Social Media Specialist for Wellness Drink

How would you increase engagement for a new Supplement brand on social media?
First I would look into what’s already doing well on the social media pages to see how we can expand on that. Then we’d make their socials more interactive by including polls, giveaways, q&a’s etc that we can see first hand what the consumer is looking for








